Blog 16 - Advert

As part of the project as a whole, we had to create an advert to go with our Album/Digipack as a means of being able to promote the album. The way our digipak was going to be promoted was either through a page in a magazine or as an advert you'd see as a poster.


Here are a few of the ideas of the kind of adverts that I has looked at recreating. The first was by someone in our chosen genre, recently used as an advert for her new album, Katy Perry's advert was one that I considered when creating mine,











I liked the way the whole image was seen in the way it was advertised and it was simple, but the way it was made (horizontally) wasn't something that I felt would work for my advert as well as seeing the whole image I wanted to keep it to as simple but effective as possible and as said once before, Kesha is never seen in any of her albums/pictures showing all of her body so this was a reason I chose not to go for this style.


Here is another advert I looked at, I personally thought this style was boring, the colour scheme was quite dull boring colours, this may well be down to it's genre and chosen target audience as this had no effect in gripping me to even really look at the advert, as well the writing was quite small and the chosen colour black didn't show up too well when trying to read it, this is a reason why I didn't choose this style.


Here is the final advert I looked at and liked straight away, this is why I chose this particular style for the advertisement of my Digipak. I liked the way it was really simple, but clearly put the point across really effectively. I liked how the picture was almost the same colour as the background but still was still clearly able to be seen. I also liked how the everything was put across so simply, the name of the Artist, Product and things it included. People generally just turn the page to advertisements so for this to carry so little information but do it's job I felt this worked well!






Flat Plan Ideas for Advert

These are 3 of my plat flan ideas for how I wanted/may have wanted my adver to look, the first plan shows the majority of Kesha's body and a few other facts about the album and when it's out, I didn't like this idea as from before Kesa doesn't generally show the majority full length of her body in any pictures that she does, whether it's magazine articles or like this for the poster, albums or Cd's, Dvd's etc. Although it kept the theme I wanted a fairly simple and putting the point across I didn't particulary like the style.

The second flat plan I created, was incredibly simple, this I felt was definitely not the style or theme that Kesha would go for, the reason I think this is associated with the audience and people puchasing the album, as you can see the advert doesn't have an image to go with, so somebody purchasing the product, not nescassarily for themselves but potentially for someone else may find this paThis was the rticular product hard to find if they do not know what she looks like. I also felt this advert was far too simple for the it's actual purpose and wouldn't have been promoted very well.

The final flat plan idea that I had, is the idea I used for my final actual piece. I took the idea from the artist Nelly's advert for his album, 'Brass Knuckles' I really liked this idea as it was simple and effective and really done it's job in promoting the album. This is one of the reasons I chose this as well as it having an image of the artist and all the details needed, I really felt this would be the theme that Kesha would use in one of her adverts.

Final Piece Advert

This is my final finished advertisement, as you can see I took the same ideas from the Nelly advert and put my own twist into it, as before I felt this advert worked well in the kind of circumstances it would have been put into, people don't generally read them unless they are necessary or interest them and sometimes even then people don't always pay attention. I had a few ideas of the style that I wanted but after seeing the advert for Nelly I knew it was exactly the kind of thing I wanted to do.






I then uploaded my Advert on to the Social Networking site, Facebook, where it was viewed for everybody to see, I wanted to get a range of people views on what they thought worked and what they maybe thought didn't work so much.




This was some of the feedback that I got back from putting my work on Facebook, the general feedback that I got back from my work was positive.